Quản Lý Sản Phẩm: Khám Phá Sản Phẩm Liên Tục

== As of March 2024 ==

Students reported improved confidence to…

Implement continuous discovery at their workplace —> +168%

Know which discovery methodology to use when —> +137%

Connect discovery activities with the product roadmap —> +157%

== Welcome to Continuous Product Discovery ==

Successful Agile Product teams have moved toward a truly cross-functional product team model where the teams that develop the product are the ones responsible for doing their own discovery. They do their own user research, conduct their own experiments, and synthesize what they are learning week-over-week to support their daily product decisions.

But Product Discovery is still widely misunderstood and incorrectly applied at many companies.

I created this course and packed it with practical, real-world experiences that I’ve gained working with Product teams around the world. All theory is paired with practical templates you can use to gain value immediately.

== What you’ll get from this course ==

In this course, you’ll learn:

1. How to develop the habits necessary to create a continuous feedback loop between your product development ideas and your customers.

2. How to build a Product Roadmap that supports Product Discovery.

3. A simple way to interpret and implement the "Double Diamond" framework.

4. Which discovery methodology to use and when?

Also, I'll supply you with 16 MIRO Product Discovery Templates covering the most popular discovery methodologies. You'll be able to copy them and quickly get started applying what you've learned at your own workplace.

== Why learn Product Discovery? ==

The demand for Product Managers who “get” Discovery is growing rapidly. LinkedIn ranks "Product Manager" as one of the most promising jobs, with 29% year-over-year growth. More and more companies are finally figuring out how important this discipline and this role are to their success.

But Product Management practices are also widely misunderstood, with most product initiatives failing to launch. And of those that do launch, only a fraction delivers value to the intended customers. In a field where so many teams follow counter-productive practices, copying others won't work.

Don't Imitate. Understand.

This course will teach you proven discovery techniques used by top product teams. And the practical portion will give you real-world skills that you can apply immediately. If you're a Product Manager looking to level up your product discovery skills or are trying to transition into a new career, this course will help prepare you for success. And if you work in a related role (Business Analyst, Project Manager, Developer, etc), you’re also in the right place.

== What if I want a refund? ==

If after taking the course, you want a refund, thats totally ok. I want you to be happy with your decision to purchase this course.

This course has a 30-day money-back guarantee policy!

No questions asked!

There is no risk for you!

What are you waiting for?

Start now and take a step further into levelling up your Product Discovery skills and uplift your career!

==What are students saying? ==

Here is a small preview of what my students have reported.

Raj explains concepts clearly and I love the animations and notes that support the concepts. Super easy to understand and fun to watch. This course has totally captured my attention and I'm learning so much. [Courney LeGates - Director of Program at Code Nation]

The insights about decoding the “double diamond” is quite exciting and i am very interested in learning more. [Jiangfeng Li - Marketing at Alibaba]

I love how clearly and concisely the concepts are delivered [Ken Kubota - Founder at Life2us]

Concise and meaningful- connects the dots within a complex field [Kristin Miltner-Zubryzycki - Product Manager at Emergen]

I like that there are great examples and templates that I can use in my day to day to implement what I've learnt in my role. Very practical, and helped me as a PM better understand how to work with product marketing. [Aldair Borges - Product Manager at Mews]

REMEMBER… I'm so confident that you'll love this course that we're offering a FULL money-back guarantee for 30 days! So it's a complete no-brainer, sign up today with ZERO risk and EVERYTHING to gain.

So what are you waiting for? Click the buy now button and join the world's most complete course on Product Discovery.